1. Mindmap


As a group we discussed Brighton as a digital hub and researched some of the key stats and figures surrounding this. We discussed how Brighton in general is an interactive place to live, with many unique personalities from all walks of life (90% who work in the digital industry are in Brighton). This culminates in a snowball effect, attracting more visitors and people coming to live here.

The industry as a whole in Brighton employs over 7,000 people in a wide variety of digital sectors. The main focused areas are creative digital and gaming.

There are a lot of digital events year round, making Brighton one of the biggest cities in the world for this sector. The types of people who attend are those who are interested, work in those fields or looking to network.

There are events in Search Engine Optimisation, Digital Marketing, Gaming, Cyber security and much more. One such event I went to was called Brighton SEO, this event had many speakers from the world of SEO explaining new ideas, theories and methods to achieve better optimisation results for website. The people who mainly attended the event were SEO managers, Digital Marketers (like myself) and people who were generally interested in the subject and wanted to find out more information.

2. Project proposal


































































3. Mood Board

This is the mood board I created based on the topic I am going do my website on, Gaming. I have bought together many aspects of the strong gaming community here in Brighton. This is made up of company’s, events, conferences, meet-ups, tournaments and much more.













The feedback I received was mostly positive, mainly commenting on the use of the press start logo which holds a strong representation with games. What was also mentioned was the togetherness shown by the mood board, as games bring people together at different events.

The constructive feedback I received was that it wasn’t clear what the colour theme for my mood board and ultimately my website was. This colour was mainly decided as the green in the eyes of the space invader logo. So I have decided to use this green within my final logo. Also the three images on the right hand side aren’t clear what they are supposed to be.













I have made sure to include the colour motif in the form of a block and added captions to the images on the right hand side.

4. Wireframe

Home Page














Gaming Meet-ups














Contact Page














Companies and locations in Brighton














5. Design Concepts

Please see section 3 for my mood boards

Please see section 4 for my wireframes

Please see section 6 for my sitemap

Referencing my moodboard and wireframes I wanted to stick with the green motif when it came to my logo design as it represents digital and video game colour schemes closely and have a simple digital, technical feel.


Logo Moodboard















I want to create a logo that incorporates a digital aspect in terms of the digital clock font but also with professional looking text. I also want to incorporate something to do with video games thats why the space invader sprite is present. I have also applied the green motif from my previous moodboard as I am looking to include it in the logo to some degree.

Logo design







6. Sitemap












This is how my website structure will look, including all the elements that will make up the content of the other pages.

7. Asset Log









These are the assets I plan to use and have gathered before the website build. This log may be subject to change once the project begins.

8. Risk Assessment










My risk assessment covers the potential dangers I or the project could face and the steps to minimising them as risks.

9. Budget









I quoted £150 per page for a web build and decided 4 pages would be sufficient for what the client wanted, this equates to £600 for the web build.

Resources – My initial prediction was £10 for use of software throughout the project like the CMS system WordPress or any plugins. After planning the project out I soon realised the costs would be different after factoring the design plugin I would need would cost more than originally budgeted at £20.

Personnel – I would be handling the project myself and reflected that in the overall price I quoted. After planning I felt I wouldn’t need any external help so the personnel cost stays at £0.

Expenses – Originally predicted at £50 this would include any extra imagery or content included at request. After planning this figure was raised to accommodate the rising prices of imagery and requesting content from external sources. Coming in at £70.

Equipment Costs – I already have the equipment including a computer and access to the internet. The £20 cost comes because I need an external hard drive to store information and back ups of the web build.

The total actual costs equate to £110 meaning a net profit of £490 for the project.

10. Planned Gannt Chart (Production Schedule)

Please click on the link below to access my Gannt chart:

Pre-Production Planning


Meeting 1 13/9/16

My first meeting with my client involved discussing the requirements of the project. This involved coming up with the initial idea for Brighton as a digital hub: gaming and mind mapping the ideas around it.

Meeting 2 16/9/16

Before our second meeting I created a project proposal and designed a mood board for the new website. The client gave me feedback on the mood board citing the only changes as colour related. For our next meeting I will create an updated mood board and create the wireframes.

Meeting 3 19/9/16

I showed my client the updated mood board with more emphasis on the green colour and we were both happy to proceed. The client was also happy with the look of the wireframes and header ideas used.

Meeting 4 25/9/16

During the long period since the last meeting I finished up my pre-production elements with approval from the client. We were both happy to move forward with the website build.

Meeting 5 14/10/16

Once I had fully tested the website, I showed my client who was happy with everything and then gave the okay to sign-off. This would be our last meeting.

Using the pre-production in project

In building my website I will be using the logo I created and elements from the mood board in shaping the design and feel of the website. I will also be sticking to the sitemap I created and loosely following the wireframes. I am keeping good time with the production schedule, but I feel the website build is going to take me off my planned timings.

I constantly referenced my design concepts which provided me with the vision when designing and developing the website. The CMS system provided different layouts and design elements, so I chose the one which closely resembled my wireframes in terms of layout and design concepts in the look and feel.

I followed my risk assessment closely as I didn’t want to lose any time or work that had been completed. This would have otherwise caused problems with my client and my reputation for any future projects I take on. I made sure to always back up my work, thanks to the CMS providing a keen focus on protection of the web build via autosaving and keeping backup copies in case I needed them and because everything is on the cloud these days, I didn’t need to worry about my computer getting damaged since I can pick up the project on other systems with ease.

I needed to use my contingency plan only a handful of times to help me get back on my planned schedule but not enough to finish the schedule in my overall planned time.

Changes to original plan

My Asset list saw the most significant changes to the original, with many more images used than had planned. This was because I found imagery that fit with my design concepts and theme of gaming and meet-ups. I sourced this imagery from the CMS system for a small fee. This helped to liven up the website and break up the monotony of text.

Because of this change to the asset list, the original planned budget changed as well. Sourcing the new imagery cost me an extra £10 taking the planned budget of £10 to actual £20. Expenses also saw a difference from planned, this was down to the budgeting of my time because the build required more work than originally stated, taking the planned costs from £50 to actual £70. This overall took my total costs from planned £80 to actual £110 in total, more than I had anticipated but still leaving me with a good net profit of £490.

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